The interesting aesthetic of the headquarters of Heilan, a Chinese clothing brand

[u/NathanCS741]

[u/A-Lewd-Khajiit]

Temu Hugo Boss?

[u/alien4649 → u/A-Lewd-Khajiit]

Actually made the Nazi uniforms (for those who may not be aware).

[u/Soldat_wazer → u/alien4649]

I mean they made them like most other clothing companies in Germany at the time. They didn’t design them like a lot of people believe.

[u/fillerbitch → u/Soldat_wazer]

Joined the Nazi party. Supported the SS. employed slave labour and prisoners of war.

[u/Soldat_wazer → u/fillerbitch]

Yeah, not downplaying the shit that he did but was just adding that they didn’t design them like a lot of people think

[u/One-Macaroon-135 → u/fillerbitch]

well isnt that the point of modern capitalism? doubt you get very far when you start putting morals before profit

[u/Icy_Act_7634 → u/fillerbitch]

It was the style at the time

[u/Gammelpreiss → u/fillerbitch]

sounds like any other company out there. who do you think supplies Trump's military?

[u/alien4649 → u/Soldat_wazer]

He did join za party quite early in 1931.

[u/PsychologicalMeal162 → u/alien4649]

Why else do you think they made that comment?

[u/alien4649 → u/PsychologicalMeal162]

Not everyone will know that bit of trivia. Some people might have a scant awareness of the brand at all.

[u/InexplicableBadger → u/alien4649]

tbh, that's about the only thing I know about them, fashion brands aren't really my thing

[u/johnnylovelace → u/alien4649]

So I don’t shop at Alexander McQueen (why?), I don’t even know what that means

[u/johnbburg → u/alien4649]

Awful, horrific movement and human beings, but ngl, the uniforms were slick.

[u/Polamidone → u/johnbburg]

You can thank Karl Diebitsch and Walter Heck they basically designed all the uniforms

[u/Hoshyro → u/johnbburg]

The aesthetics of the Third Reich were specifically studied to be stylish and attractive because they knew that the good old "cool factor" would lure in people.

If you want to indoctrinate or drown your people in propaganda, what better way of doing it than looking absolutely dripped out?

It's no coincidence, it was all very intentional and researched.