Yeah, they (the analysis videos maker), and we (the audience), hate McCann for what they did to Joan, but just like everything in this show, no place or person is completely good or evil.
Analysis compared McCann to hell on earth, soulless, where creativity goes to die, etc. But everyone who stayed are all creative people from the show. Don (that Coke ad is McCann), Peggy, Stan, Ted, and, ugh, Harry.
The non-creative, the account exec and partners, were actually the people who left, Pete, Joan, Roger, etc. That's the point. Could it be that McCann is actually the advertising heaven Hobart promised?
And I do not think this is the "Don't you get it? The characters are just making the best out of a bad situation" situation. They were happy. It was a happy ending.
I watched this show as it was being rolled out, and despite the window jumping tease, I remembered how confuse some people were with the final episode. ESPECIALLY, people who wanted the show to be something it's not. Condemning the characters. Everything is doomed. Some even wanted Pete's plane to crash. And then tell themselves their lives will be miserable. Like... okay... I mean, it's possible... But why??? Why would you go there? You think Pete deserves DEATH?
There are two things that I feel most analysis videos missed. And I'm not condemning these videos by the way, I love them, and it's a way for me to reexamine Mad Men.
- Matthew Wiener like these characters and, his word, wanted to be kind to them in the end. And 2) It's obvious some of these characters are based on the writers' parents.
- The most obvious is Betty, the only one who get the worst ending, are probably some of the writers (who are mostly women)'s mother, and Sally was a stand in for them.
And honestly, rewatching it again, Don got his comeuppance when he was fired, and when he was hired back he was stripped down and built himself up again. That was satisfying enough for whatever mistake he made in the show for me. But the final punchline is not a condemnation at all.
ONE MORE THING: Another common trope in analysis video of Mad Men is making New York to be this evil seductive city. They pointed to Pete moving away from New York to be away from Trudy, and most commonly: Lane and how he got his ending. He was seduced by the evil of New York... Watching it again, he was doing fine until England demanded he paid back British tax (add to his father came over to beat him). That's how he died. New York is the evil one? When Britain actually came to collect and killed him?
I love these analysis videos, they are ways for me to relive shows I love. But you can't make it while going in thinking it's DARK, and characters are EVIL and it's a TRAGEDY. and the city is bad and the plane will crash, like. Why be so cynical when the show isn't?